Thoughts & Events
Beyond The Horizon
A manifesto on long-term growth
competitor mind reading
Become A Competitor ‘Mind-Reader’: How To Take Your Competitor Analysis To The Next Level…
No-one can deny the importance of competitor benchmarking: it allows you to gain a deeper insight into your...
tools for strategy
Competitor Analysis Tools for Strategy Development
Competitor analysis is critical driver of any business strategy. However, many fail to use it effectively. To ensure...
Eyes Wide Open: Managing Uncertainty Through War-Gaming and Scenario Planning
There is no denying that the acceleration of market disruption has had major repercussions for organisations that...
Competitor War Gaming That Works
For many, steering a business feels more like riding the rapids than taking a leisurely trip across a still, blue...
Dry January, Abstinence & Moderation – The Opportunity for Non-Alcoholic Drinks
January, the month where large numbers of us attempt to make amends for over indulging at Christmas, and where alcohol...
Our Work Was 'Highly Commended' at the 2017 MCA Awards!
UPDATE - May 2nd, 2017 We're delighted to say that we were 'Highly Commended' for our work with SABMiller in the...
The Partner Paradox: What Can We Learn from Big Businesses Who Got it Wrong?
Strategic partnerships; the sharing of resources in...