Thoughts & Events
Beyond The Horizon
A manifesto on long-term growth
What are the core components of a successful business strategy?
The first question you may have when considering how to create a successful business strategy is, what is a business...
Winning Strategies beyond COVID-19: How Scenario Planning Can Put You in Pole Position
The COVID-19 crisis is having a major impact on consumers and companies world-wide but the old world could be gone...
Jack of all trades, master of none. Is less actually more when it comes to Portfolio?
In an era where consumer needs are fragmented, marketers are under more pressure than ever to produce growth. Beefed...
Eyes Wide Open: Managing Uncertainty Through War-Gaming and Scenario Planning
There is no denying that the acceleration of market disruption has had major repercussions for organisations that...
Competitor War Gaming That Works
For many, steering a business feels more like riding the rapids than taking a leisurely trip across a still, blue...
Dry January, Abstinence & Moderation – The Opportunity for Non-Alcoholic Drinks
January, the month where large numbers of us attempt to make amends for over indulging at Christmas, and where alcohol...
Our Work Was 'Highly Commended' at the 2017 MCA Awards!
UPDATE - May 2nd, 2017 We're delighted to say that we were 'Highly Commended' for our work with SABMiller in the...
The Partner Paradox: What Can We Learn from Big Businesses Who Got it Wrong?
Strategic partnerships; the sharing of resources in...