A good strategy is golden
But it’s not easy to find. As the world becomes more uncertain, how do you decide where and how to invest for growth?
We can support you in making the right choices for long-term success.
For over 20 years, our independent, data-led methodology has helped companies like yours to build for the future.
Do you have an interesting challenge that you need help with?
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COMPONENTS OF A SUCCESSFUL STRATEGY
At Cognosis, we frame successful business strategies around three core areas: Why We Exist, Where to Play and How to Win. We’ll help you to focus on the right areas for growth at every important step of the process.
Why we Exist?
Purpose
The reason a business exists / the key customer problem it addressesWhere to Play?
Target market
Assessing, sizing and prioritising the products / services to target for growthTarget Customer
The customer segments / geographies that a business targets for growthValue Proposition
A clear articulation of the value and differentiating proposition delivered for target market / customerHow to Win?
Strategic Story
A simple and compelling strategic narrative that builds belief with critical stakeholders1 Year Plan
Detailed 1 year plans that turn the strategy into tangible actions and responsibilitiesStrategic Enablers
Scoping and defining key strategic enablers (capabilities / processes / technology etc)Strategic Budget
Agreed budgets to ensure strategic change is sustainably costed and fundedTOM
A description of the Operating Model needed to deliver the strategyStrategic OKRs
Strategy tracking / measurement to drive change and enable agilityWhy work with cognosis
- Experts in building sustainable growth strategies
- Independent and solution agnostic
- Proven to drive ROI
- Data-led methodology
What we do
We are a London-based strategy consultancy
We unlock business potential by creating strategies that drive sustainable growth.
For over 25 years, we’ve been igniting growth across more than 67 countries with some of the world’s most ambitious companies.
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25 Years
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85 Clients
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67 Markets
Why work with Cognosis?
“We chose to work with Cognosis because they matched our ambition for growth.”
“If you are looking for something to take your business to the next level, then Cognosis are great people to work with”
“For a family business like ours, the style and approach that Cognosis brought was extremely well suited.”
Trusted by
We work at board level with PE firms and in-house strategy, marketing & innovation teams. Whatever the industry, we work best with people who are passionate about driving real change.
Do you have an interesting challenge that you need help with?
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